Citations

Citations that agree, everywhere they look

A citation is a place on the web that states your business facts. When those places disagree, assistants hesitate. When they agree, your business is easier to name.

Disagreement is how you disappear

One listing has the old phone number. Another has last year’s hours. The website has a new suite number. Google, ChatGPT, Gemini, and Claude are all reading that mess. The safe answer is to mention someone else, or to mention no one.

What gets built

The same name, address, phone, hours, and services, published across the directories and profiles that local search and AI answers already consult. Then those listings stay current. A one-time dump goes stale. The point is a record that still matches next month.

Starting at $99 a month

Sigma’s citation build-out starts at $99 a month. It is the foundation under the $249 “be the answer” work, and it stands on its own for a business that first needs the facts to agree. It is not an ad budget and it is not lead generation.

Then the other offers have something to stand on

Lead generation and advertising each start at $5,000 a month, and they are separate. Ads and lead programs work better when the business they point to is already easy to understand. Citations are that groundwork.

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